“What does it say about us?” – that idea. What does it say about us that we idly
consume products made with misery? I’m
talking about mass production of beef in the world. Harm to the animal, harm to world and harm to
us. Usual disclaimer: I do eat meat.
This is an old argument.
Who wants to hear it? Lines
already drawn. What have I to offer to
the conversation? Well, I offer to
explore the idea of something being imbued. Malcolm Gladwell (love him or hate him or be
indifferent to him) covered something similar to this concept in Blink, where you have
the phenomenon of experts of, say, Greek sculpture being able to discern
professionally-rendered fakes at a mere glimpse. This ability comes from years of experience
and dealing in a very material specialty – that which is carved in stone.
So too beef, where animals stressed at the time of slaughter
have higher levels of adrenaline which transferred to the meat and effects the
taste and quality. This is a very
real. This is the taste of fear – imbued
in the meat.
What of the vibe?
Here we go metaphysical, which means leaving the materialist crowd
behind, though,
well, alas, yes it means leaving them behind. But if you’re religious or spiritual or just
feel a connection to nature, then hear me out.
Our actions are recorded on what we touch and on things we
interact with. For an extreme example,
think of a murder house and how you would feel being given the keys and told it
was yours to live in – never mind if it was haunted or built on a
cemetery. Even muting the spiritual or
religious, isn’t it still creepy?
So apply that to meat, beef. There’s a time in a factory farmed cows life
when all is well, say, sunrise on a warm day, the trough freshly filled. Then there is the crowded conditions, the
abuse suffered at the hands of violent
workers, and the eventual, walk into a facility resounding with scared,
spooked fellow creatures, terror building until – stunned
– and killed.
Then the meat, with terror tangible in it, is processed in fluorescent-lit
environments by employees
treated like cattle themselves, put into/onto plastic and Styrofoam,
frozen, shipped and put into containers with images decrying a that what is
seen is only a serving suggestion.
Are all these steps in the process imprinted in the
meat? Are they imbued? At the very least
the meat as an artifact itself does represent the industry, those types of
jobs, and the economic system as a whole – an economic system that endorses and abets this production
method. Are these concepts recorded
in the meat? There is the leap. But a purchase of the meat by an individual
is, like the government, a condoning of all those systems and behaviors –
massive fossil
fuels intensive farms, exploitative shift-work and the blurring
of the lines when it comes to the health of a populace and the health of
the industry.
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